Birgit Mager

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Since 1995 Birgit Mager holds the first European professorship for “Service Design” at the University of Applied Sciences Cologne, Germany and since then has developed the field of Service Design constantly in theory, methodology and in practice. Her numerous lectures, her publications and her projects have strongly supported the implementation of a new understanding of the economical, ecological and social function of design in the domain of services.

Birgit Mager has lectured and taught as a guest professor all over the world. She has conducted research projects on Service Design for the German Ministry of Research and Science and also in collaboration with national and international partners like Deutsche Bank, OMV, Siemens, German Telekom, McDonalds, Nokia and many more.

Birgit Mager is Co-Founder and President of the International Service Design Network, editor in chief of Touchpoint, the international Journal of Service Design, founder and manager of sedes|research, the Center for Service Design Research at the University of Applied Sciences Cologne.

She is member of numerous boards and juries.