Siteimprove CSR report 2015-2016

Since 2010, Siteimprove has been a member of the United Nations’ Global Compact. The Global Compact is the largest corporate sustainability initiative in the world, working for a sustainable and inclusive global economy that delivers lasting benefits to people, communities, and markets.

Letter from the CEO 
Since starting this company in 2003, I have had the great pleasure of seeing it grow from strength-to-strength. Not only have we developed from a three-man company to a multinational company employing more than 370 employees across 19 markets, but we have also matured our mission and vision; something which I hope will be obvious to you in this report.

In 2010, Siteimprove officially established our Corporate Social Responsibility (CSR) program and joined the United Nations’ Global Compact. Since then, we have established a number of CSR initiatives worldwide, with a particularly strong focus on the UN’s recommended categories of human rights, labor rights, and environment. Where possible we try to form programs with a strategic reference to our global company mission, which is to make the web a better place for everyone.

Financially we can see that the desire to do business with a socially responsible company whose key business functions help make websites better and more accessible continues to be popular. In 2015, we experienced a growth of 66%, a revenue increase of 73%, as well as early success in our new subsidiaries in Austria, Australia, Canada, Finland, France, and Switzerland. At the end of 2015, we also welcomed a $55 million (USD) minority investment from global growth equity firm Summit Partners that will allow us to continue to develop our solutions to the benefit of our customers.

Financial stability aside, we have also been lucky enough to be named one of Minnesota Business Magazine’s Top 100 Companies to Work For, for four years in a row! (2012, 2013, 2014, and 2015). We credit this to having built a company culture that utilizes the best of both worlds – the relaxed atmosphere and open office space from Denmark, and the results-driven ‘work hard, play hard’-mentality from the U.S.

Additionally, in 2015, we were named one of Denmark’s best workplaces and one of Denmark’s 10 best IT workplaces by Great Place to Work®, a global research, consulting, and training firm. This was a fantastic acknowledgement of the hard work we have put into making labor rights a priority, and it has fueled our fire to keep improving and investing in employee satisfaction and development.

To this extent we also invested in moving into larger office premises in both Copenhagen and Minneapolis in January 2016, so that we can continue to provide our employees with the space and amenities needed for them to embody our corporate mission of being people-centric, passionate, and innovative.

Looking ahead to the remainder of 2016, and 2017, we expect customer and revenue growth to continue above 50%. Furthermore, we plan to open more offices and continue hiring talented employees in all offices and across all functions.

Kind regards.

MORTEN EBBESEN

CEO, Siteimprove

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